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    Home»Real Estate News»Baird & Warner launches AI social media assistant

    Baird & Warner launches AI social media assistant

    Team_WorldEstateUSABy Team_WorldEstateUSAMarch 4, 2026No Comments2 Mins Read
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    “Social media is likely one of the strongest methods our brokers keep linked to their present shoppers, previous shoppers and communities, however it’s also some of the time-consuming and repetitive components of the actual property enterprise,” Dean Rouso, senior vice chairman of strategic initiatives at Baird & Warner, stated in a press release.

    “Our unique partnership with Rejig.AI responds to what we have been listening to from Baird & Warner brokers – requests to make social media extra environment friendly however stay extremely customized and optimized particularly for the Chicagoland market.”

    Brokers can add images, movies and hyperlinks or permit the system to recommend content material by scanning native information, pulling market statistics from Native Logic and sourcing knowledge from the multiple listing service — together with new listings, listings below contract and worth adjustments.

    Throughout onboarding, agents present supplies comparable to headshots, logos and goal neighborhoods. A Rejig specialist completes setup and offers a tutorial.

    The corporate stated the system adapts to agent preferences over time as customers create and refine content material.

    Brokers can immediate the platform to create graphics for open homes and schedule posts throughout Fb, Instagram, LinkedIn, TikTok, Google Enterprise and YouTube. The system can generate carousel posts, movies and reels, and it permits brokers to both schedule content material manually or automate it.

    It additionally offers month-to-month efficiency reviews and weekly content material previews through textual content message.

    An non-obligatory voice cloning characteristic permits brokers to report a pattern of their voice, which may then be used to generate narrated posts and movies.

    Early beta testing amongst brokers produced constructive suggestions, Rouso stated.

    “The response from our brokers has been overwhelmingly constructive,” he stated. “Brokers respect how the device provides them management over their model whereas eliminating the handbook steps that make social media advertising and marketing so time intensive. Rejig can save brokers hours every week on content material creation and advertising and marketing — serving as a much more inexpensive different to hiring designers, videographers and devoted social media managers.

    “It retains brokers top-of-mind with a constant on-line presence whereas permitting them to focus extra on their enterprise and their shoppers, particularly when they’re in the midst of juggling a number of transactions.”



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